Competitor Site Pulse

About this kit

Weekly pulse on named competitor pages for product, pricing, and messaging changes.

• Scrapes pricing, blog, changelog, and homepage URLs (max 10)
• Firecrawl first; Bright Data unblocker fallback when blocked
• Diffs against recent run notes for the same URLs (contextual memory)
• Reports only evidenced moves; Opinion-labels speculation
• Every 168 hours; never invents changes

How it works

Firecrawl

Primary scrape and map of competitor pricing, changelog, blog, and homepage URLs.

• Scrape: Scrape each competitor URL as markdown with metadata.
• Map: Map a host once when helpful to locate pricing or changelog paths.
• Read account: Check Firecrawl usage before spending scrapes.

Bright Data

Unblocker fallback when Firecrawl fails or blocks a competitor URL.

• Scrape url: Fetch a blocked page through Bright Data as clean content.
• Read account: Confirm Bright Data health before fallback fetches.

App access

Bright Data

All targets

Visible fields

• Url
• Title
• Snippet
• Content
• Screenshot
• Status code
• Headers
• Rank
• Published date
• Author
• Source
• Record data
• Cost

Allowed operations

• Scrape url
• Read account

Firecrawl

All sites

Visible fields

• Url
• Title
• Description
• Markdown
• Summary
• Links
• Metadata
• Status code
• Position
• Highlights
• Change tracking
• Cost

Allowed operations

• Scrape
• Map
• Read account

Setup inputs

• Competitor page URLs